Product updates, AI research, case studies, and tips for scaling ad operations.
Meta released an official MCP server. Here is what it means for ad management tools, agency workflows, and the future of AI-driven advertising.
AdNexus Team
Staging every AI action as a draft before it touches a live campaign is the difference between an assistant you trust and one you fear. Here is how we built it.
A practical guide to obtaining and maintaining Standard Access for the Google Ads API — the gate every serious automation tool has to pass.
Tool bloat hurts LLM reasoning. Here is why a curated, well-named tool surface beats a sprawling 120+ tool API for AI ad management.
TikTok creative fatigues faster than any other platform. Here are the signals and thresholds worth watching before your ROAS falls off a cliff.
What if your AI told you what happened overnight before you had to ask? The case for a proactive agent over a chat box you have to prompt.